Coloritalia opens branch in Istanbul

The Fiorano, Italy-based company Coloritalia has opened a new Turkish branch called Coloritalia Kimya, laying the foundations for strong growth in a country with a rapidly expanding ceramic industry. Since 2010, Coloritalia has been part of the Taiwanese group Wanxing, which already operates in Turkey through Wanxing Dis Ticaret. The new Istanbul branch will enable Coloritalia to strengthen its local presence by introducing a wide range of third fire and decoration products for earthenware, bone china, porcelain and glass.

In the near future Coloritalia will continue to invest in emerging markets and will intensify its presence at trade fairs.