Modula creates new image

Modula, the System Logistic business line specialising in vertical warehouses, recently renewed its corporate image using visual communication to highlight its role as a key international player.

The new logo uses upwardly moving rectangular shapes to convey the company’s growth and dynamism together with solidity. Order and movement are the underlying meanings of this graphic design devoted to the Modula warehouses which are characterised by verticality, organisation and order. The colours are also new. The two-dimensionality of black and white has given way to a new colour combination suitable for all Modula products, from the vertical warehouses (VLM) to software (WMS) and the new systems under development to better meet the most pressing needs of company logistics.

The new logo is part of a broader programme in which communication of the Business Unit is seen as an increasingly effective tool in customer relations, from the dedicated website (www.modula.eu) to the new press campaign in trade magazines.