Porcelanosa, forging ahead for the last 40 years

From 25 to 29 January, the Porcelanosa Group’s headquarters in Vila-Real hosted the 23rd International Exhibition of Global Architecture, the annual appointment at which the renowned Spanish group kicks off the new year and unveils new products from its brands.

At the event the company chairman Héctor Colonques announced the new important growth in terms of turnover registered in 2015.

The consolidated group sales were more than 800 million euros (+12% on 2014) with growths in all product segments the Group operates in: from ceramic, stone and wood floors and walls to bathroom furnishings and wellness equipment, taps and kitchen furniture, Krion^® surfaces for interiors and exterior façades.

About 60% of the turnover was generated by the ceramic segment, although, according to Colonques, this share may well drop to around 40% within 4 years.

 Demand has been particularly high in the United States, Mexico, the UK, France, Italy, Nigeria, South Africa, India, and also in Spain sales rose by 10%, compared to 5% the previous year.

The distribution business - Porcelanosa owns more than 400 brand showrooms all over the world – accounted for 50% of global turnover.

Colonques also announced an important investment programme in 2016-2017: 15 million euros will be devoted to the modernisation of the Porcelanosa and Venis production facilities and a further 15 million euros will be allocated to expand the network of stores, with new openings in the United States, Toronto (Canada), Mexico, Chile, UK and China. 

Read the full interview published on Ceramic World Review 115/2016